The Problem: The gap in infant care
Hospitals and neonatal wards face daily challenges: breathing discomfort, reflux, colic, unsettled infants, and the need for prolonged upright holding after feeds.
Yet most hospital cots and recliners keep babies flat unlike the natural holding position in a caregiver’s arms.
This creates:
- Increased reflux and discomfort
- Longer recovery time
- Higher nurse workload from manual soothing and post-feed holding
- Missed opportunities for bonding, especially after C-section or for parents with mobility needs
BabyUp® bridges this gap.
The Solution: BabyUp®
A clinically engineered, non-pharmaceutical device that safely holds infants in the optimal upright position, supporting digestion, breathing and calm regulation — hands-free.
- Supports natural physiology
- Frees nursing time
- Enhances parent involvement
- Reduces reflux episodes and crying
- Improves patient satisfaction scores
Testimonial
Dr. Eunice Claudia Moreno Trindade
Director of the Women’s and Children’s Clinical Management Unit at the São João Local Health Unit, Porto, Portugal. In this role, she oversees paediatric care and related clinical services within the hospital.
“We had the opportunity to evaluate the chair (BabyUp®) with a pediatric patient presenting a highly complex clinical condition, characterized by multiple congenital malformations and the need for concurrent use of various medical devices.
We were able to witness several moments of relaxation and joy in this young infant during the times he was using the chair. The clinical team also observed a significant improvement in his interaction with the surrounding environment, as well as in his motor skills.”
Clinical Applications
- NICUs & Neonatal Units – our Shoulder Replicated Angle (SRA™) improves digestion, reduces reflux, stabilises breathing.
- Infants exposed to opioids in utero – Upright containment helps soothe and regulate withdrawal-related distress.
- Post-Surgical Care – Reduces reflux and aspiration risk after abdominal or thoracic procedures.
- Respiratory Support – Elevation improves airway clearance and breathing in bronchitis, bronchiolitis and cystic fibrosis.
- Bonding & Breastfeeding – Allows C-section mothers and wheelchair users to feed and bond comfortably.
- Physiotherapy & Early Development – Useful for torticollis, skull asymmetry, and positioning therapies.
- Spina Bifida, Muscular & Skeletal Interventions – Where upright support is preferred over supine positioning.
Why it matters: Nursing + Operational Impact
Care Task
Current Practice
With BabyUp®
Soothing unsettled infants
Nurses spend 1–2 hrs/shift manually holding babies upright
Infants remain calm & contained hands-free
Post-feed holding (20–30 mins per feed)
Staff or parents required to hold upright
BabyUp® performs the full post-feed period
NICU noise & stress levels
Crying & reflux discomfort triggers alarms
Calmer ward, more stable vitals
Parent involvement
Limited by fatigue, pain, mobility restrictions
Enables upright feeding + regulated contact
Key Benefits:
- Clinically supported posture – maintains airway patency and supports digestion
- Reduced nursing time per shift – saves up to 2 hours of staff time
- Enhanced infant comfort – fewer reflux episodes, crying and stress
- Improved bonding – supports parental contact and breastfeeding
- Supports developmental + physiotherapy needs
- Accelerated recovery – shortens recovery time & reduces readmission risk
Evidence & References:
- In a recent NICU study using a responsive smart bassinet (SNOO), clinicians reported average time savings of 2.2 hours per 12-hour shift by not needing to manually soothe unsettled infants (Advances in Neonatal Care, 2023).
- Qualitative studies of NICU staff describe “holding, touching, skin-to-skin, repositioning” as a frequent part of their workload (BMC Pediatrics, 2016).
- Nurse interviews consistently highlight time spent “rocking them when they cry” or “assisting parents holding babies” as necessary but non-clinical tasks (OakBend Medical Center, 2018).
- Hospitals using ergonomic infant support devices report quieter wards, calmer infants, and higher staff satisfaction.
Safety + Compliance
BabyUp® meets international medical device standards for infant positioning.
The design maintains neutral airway alignment, prevents slumping and ensures a secure, stable base suitable for hospital settings.
Invitation for Pilot Trials
Albani Baby is now enrolling hospitals and neonatal units for pilot studies evaluating:
• Nurse time efficiency
• Infant comfort + behaviour
• Parent satisfaction and bonding outcomes
What’s included:
- Complimentary trial units (for agreed duration)
- Staff onboarding + training
- Support with data collection & evaluation
- Certificate of participation + option for joint publication
